There is no exact age. The anti-aging step that carries the most weight, daily sunscreen, should be started at any age. Specific anti-aging products should be added when the first signs appear: the skin looks duller, its texture changes, or the first expression lines appear. It is more useful to look at what your skin is asking for than to count years.
Why age doesn't decide it
Skin does not age at the same rate for everyone. Genetics, skin type, habits, and, above all, accumulated sun exposure all play a role. Ultraviolet radiation, especially UVA, reaches the dermis and, over the years, wears down collagen and elastin, the fibers that give skin firmness and bounce. That is why two people of the same age, one who protected themselves and one who did not, can have very different skin.
It is best to think in stages, not in birthdays.
Stage 1: prevention, at any age
The foundation of anti-aging is the same as any routine: cleanse, moisturize, and use sun protection every day. The sun influences the appearance of dark spots and signs of aging even when it is cloudy, because clouds let a good portion of UV radiation through. At 2,600 meters, in Bogotá, that is noticeable.
The Anti-Aging Sunscreen SPF50+ protects against UVA/UVB rays and has an anti-aging, fluid, and non-sticky formula. Apply the equivalent of a teaspoon to your face, more generously on your neck, and reapply after each exposure and after swimming, cleaning, or sweating. There are more options in sun care, and we can help you choose at sunscreen in Colombia.
If you are going to start one single anti-aging habit early, let it be this one.
Stage 2: the first signs
It usually starts with duller skin, uneven texture, and expression lines that become noticeable with fatigue. Cellular turnover slows down and the surface reflects light less effectively. At this point, it makes sense to add products for luminosity and texture.
The Luminosity Intensifying Cream combines nasturtium with stabilized vitamin C of natural origin. Vitamin C is a well-known antioxidant in cosmetics, and stabilizing it is important because it degrades easily when in contact with air and light. We measured an 84% immediate luminosity effect in an objective clinical study on 21 volunteers. In another test, a satisfaction survey after 28 days with 115 volunteers, 71% stated that it attenuates signs of fatigue; this is a self-reported perception, not a measurement.
The Luminosity Intensifying Serum uses the same combination and was formulated to attenuate the first signs of aging. We recommend it for all skin types except sensitive skin: if yours is, this is not the product for you.
Serum, cream, or both? We answer this in serum or cream: do I need both?.
Stage 3: more visible wrinkles
When lines become marked and the skin feels less comfortable, it is time to switch to more nourishing formulas or those more focused on wrinkles. Over the years, the skin produces fewer of its own lipids, and the oils in a rich cream help compensate for that loss of comfort.
Nutrition and comfort
In 1973, we launched the Riche Crème Anti-Wrinkle Night Cream, with exceptional oils and thousand-rose oil. That oil remains at the heart of our nourishing creams. The Beneficial Anti-Wrinkle Day Cream combines it (the oil of 1,000 roses) with 30 precious oils; it is for all skin types and has a melting, creamy texture. In a clinical study conducted on 23 people, 15 minutes after application, a 15% reduction in wrinkle depth was measured in 91% of the participants. This is an immediate effect, measured after a few minutes. Its night-time partner is the Anti-Wrinkle Night Cream.
Deep wrinkles
The Lift Pro-Collagène line is designed for deeper wrinkles. The Smoothing Anti-Wrinkle Lifting Serum combines 4% ice plant (mesembryanthemum crystallinum) with botanical collagen and hyaluronic acid of natural origin, a humectant that attracts water and retains it on the surface. We measured a 32% reduction in deep wrinkles in 4 weeks, in a clinical evaluation conducted on 15 cases.
The Anti-Wrinkle Plumping Day Cream is applied in the morning to the entire face; a 46% increase in hydration was reported in an objective clinical study conducted on 25 cases. Everything is in the anti-aging collection.
Stage 4: a more complete routine
Over time, the skin often requires more nourishment and firmness. For that moment, there are more complete treatments, such as the Anti-âge Global Regenerating Treatment, which works as a day cream, night cream, and night mask, with a vegan formula made in France.
How to start without complications
- Start with the basics: cleansing, moisturizing, and sunscreen, for a few weeks.
- Add one product at a time, depending on what you see: luminosity first, wrinkles later. If something irritates you, you will know what it was.
- Do not get ahead of yourself. A very rich formula on young, oily skin may feel heavy.
- Give it time. Several results for these products were measured at 4 weeks, and it takes time for the skin to renew its surface.
- Take care of the eye contour: its skin is thinner and usually shows the first signs.
If you don't know where to start, the online facial diagnostic can suggest a routine in less than a minute. For the order of the steps, look at in what order to apply cleanser, serum, cream, and sunscreen.
Frequently asked questions
At what age should I start using anti-aging cream?
There is no fixed age. It depends on your skin: when you notice duller skin, changes in texture, or the first expression lines, it is a good time to add a specific product. Daily sunscreen, on the other hand, is suitable for any age.
Is sunscreen an anti-aging product?
It is the anti-aging habit that carries the most weight, because the sun influences the appearance of dark spots and signs of aging. Use it every day, even on cloudy days.
What should I use first if I have my first expression lines?
A product focused on luminosity and texture, like the Luminosity Intensifying Cream, over a base of cleansing, moisturizing, and sunscreen. If your skin is sensitive, we advise you to choose carefully: the Luminosity Intensifying Serum, for example, is not for you.
Is using anti-aging products too early bad?
It is not dangerous, but it may be unnecessary: a very rich formula may feel heavy on young or oily skin. The best thing is to choose according to what your skin needs today.
